Wildlife Warriors
Brief;
This assessment task invites you to reconsider the visual identity of an organisation. You will engage with communication strategies, audience and implementation across a range of print and digital deliverables.
When redesigning the identity of the Wildlife Warrior organisation, I wanted to create something that was unique in the way it approached the idea of animal protection and conservation, whilst still keeping it true to their overall brand. I took their original logo, that looked cluttered and outdated and updated it into something that was more modern, versatile in use and cleaner to use at a range of scales. The single colour design also allows for it to adapt to a range of settings without too much altering, giving it a more multipurpose approach.
